Thank you for joining the sold-out Idean UX Summit! The Idean UX Summit is a groundbreaking event series where we discuss the broader impact of UX design. This time we will take a deep dive into the value of User Experience and how design translates into brand value and eventually, company revenue. 

Presentations

What Happened

What is UX?

Curt Collinsworth, Head of UX, Logitech

User Experience & The Production Value Pipeline

Jesse Kanner, Technical Development, The Walt Disney Company

Creating Customer Value on the Digital Frontier

Joe Pine, Author of the Experience Economy

Web >> Life

Guy Bar-Nahum, Entrepreneur

Speakers

Top Industry Experts

Los Angeles Summit Speakers
Joe Pine, Author of The Experience Economy and Co-Founder, Strategic Horizons
B. Joseph Pine II is an internationally acclaimed author, speaker, and management advisor to Fortune 500 companies and entrepreneurial start-ups alike. He is an award-winning author and the originator of the ideology of Experience Economy. His best-selling books are acclaimed by Financial Times and TIME Magazine. He is the co-founder of Strategic Horizons LLP, a thinking studio dedicated to helping businesses conceive and design new ways of adding value to their economic offerings.
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B. Joseph Pine II is an internationally acclaimed author, speaker, and management advisor to Fortune 500 companies and entrepreneurial start-ups alike. He is an award-winning author and the father of the ideology of Experience Economy. His best-selling books are acclaimed by Financial Times, and TIME Magazine. He is the co-founder of Strategic Horizons LLP, a thinking studio dedicated to helping businesses conceive and design new ways of adding value to their economic offerings. Mr. Pine and his partner James H. Gilmore wrote the best-selling book The Experience Economy: Work Is Theatre & Every Business a Stage, which demonstrates how goods and services are no longer enough; what companies must offer today are experiences – memorable events that engage each customer in an inherently personal way. Published in fifteen languages and named one of the 100 best business books of all time by 800ceoread, in 2011 The Experience Economy came out for the first time in paperback as an Updated Edition with new ideas, new frameworks, and many, many new exemplars. Mr. Pine also published in 2011, with Kim C. Korn as coauthor, Infinite Possibility: Creating Customer Value on the Digital Frontier, on how to use digital technology to stage experiences that fuse the real and the virtual. At its core is a new framework called the Multiverse that builds on the fundamental nature of the created universe – time, space, and matter – by showing how digital technology flips each of these dimensions on their head to create new worlds, first in our imagination and then in our experience
Curt Collinsworth, Head of UX at Logitech
Curt is the Head of UX at Logitech. With over two decades of experience in the design industry specializing in digital brands, UX and motion design, he is positioned ideally for the next wave of digital experience design: where user experience becomes THE window into the brand; not just an add-on.
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Curt is the Head of UX at Logitech. With over two decades of experience in the design industry specializing in digital brands, UX and motion design, he is positioned ideally for the next wave of digital experience design: where user experience becomes THE window into the brand; not just an add-on. His passion is creating experiences that work across ecosystems with many customer touch points and solving large complex problems for consumers. To him, the experience MUST be excellent across the trinity of what makes a great UX: great interaction design, great visual design and great motion design. The "Brand" lives in the spaces of a UX that are not seen in static screens, but the overall experience itself: the totality of the perception.
Benjamin Matthews, Director of UX at LG
Ben is currently a Director of UX at LG Silicon Valley Lab, where he leads a multi-disciplinary design team working on consumer-facing platforms (webOS) and products like wearables, smart TV, and other connected devices. Ben has over 15 years of design-related experience in a variety of environments: international corporations, start-ups, agencies and as a small business owner.
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Ben is currently a Director of UX at LG Silicon Valley Lab, where he leads a multi-disciplinary design team working on consumer-facing platforms (webOS) and products like wearables, smart TV, and other connected devices. Ben has over 15 years of design-related experience in a variety of environments: international corporations, start-ups, agencies and as a small business owner. He’s made stops along the way at eBay, Razorfish, Gap, to name a few, and has consulted for numerous Fortune 500 and startups from retail to social media to finance. His experience as a visual, interaction, and product designer grounds his perspective on problem solving throughout all phases of the design process.
Guy Bar-Nahum, Entrepreneur (ex-Apple, ex-Samsung)
Guy has a deep understanding of mobile, device and internet space - passionate about media, datasets and the vision for cloud-mobile-devices integration. He spent his previous years as Samsung's VP of UX, Mobile Labs. Before that, he was a Manager and Executive at Apple, where he managed the iPod software organization from 2001 to 2008, through the exciting times of the shift from Mac to iPod and Music and finally to iPhone and iPad. 
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Guy spent his formative years as a manager and executive at Apple, where he managed the iPod software organization from 2001 to 2008, through the exciting times of the shift from Mac to iPod and Music and finally to iPhone and iPad. At Apple he had the privilege to participate in the "movement" of transforming legacy consumer electronics (hardware based value) to the exciting era of iPods and iPhones (software based value). He is currently working on the next phase of this shift -- a switch toward connected consumer electronics with dataset centric value. He is especially interested in business models that changes the way media and services are packaged and distributed to consumers.
Jesse Kanner, Technical Development at The Walt Disney Company
Jesse manages the development team at The Walt Disney Company's internal Digital Media Agency. His role includes project management, graphic and user experience designing, and technical leadership. He has over fifteen years of experience in the entertainment and media industries working for such companies as Universal Music Group, Capitol Records, Virgin Records, Warner Music Group and News Corporation. He has worked on custom digital marketing systems, consumer facing websites as well as enterprise level business applications.
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Jesse manages the development team at The Walt Disney Company's internal Digital Media Agency. His role includes project management, graphic and user experience designer, developer and technical leadership. He has over fifteen years of experience in the entertainment and media industries working for such companies as Universal Music Group, Capitol Records, Virgin Records, Warner Music Group and News Corporation. He has worked on custom digital marketing systems, consumer facing websites as well as enterprise level business applications.
Risto Lahdesmaki, CEO of Idean
CEO and founder at Idean, Risto is an entrepreneurially spirited, jack-of-all-trades Creative Director. He has a special talent for identifying business opportunities for his client companies and is somewhat allergic to the phrase: "This is not possible”.
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CEO and founder at Idean, Risto is an entrepreneurially spirited, jack-of-all-trades Creative Director. He has a special talent for identifying business opportunities for his client companies and is somewhat allergic to the phrase: "This is not possible”. With over ten years of experience in User Interface and User Experience design, he has been involved in hundreds of design projects and is shaping the future of branding through UX/UI. Currently, Risto is growing the Idean business in the US at a rapid rate and, as Chairman of the company, he oversees their global business development. Risto is an entrepreneur and designer at heart and has worked with start-ups as well as big enterprises his entire professional career.

About

Our Awesome Event

There’s no question that good design is good business. Actually it’s great business. We are witnessing a new period where companies are investing more and more in User Experience. We know that focusing on design will generate winners and companies overlooking UX will fail. But can we actually prove it? This elusive question is the topic of our newest UX Summit.

Schedule

Upcoming February 27th Schedule

8:30am
Registration & Breakfast
9:00am
Welcoming Remarks
Risto Lahdesmaki, CEO of Idean
9:15am
Curt Collinsworth
Head of UX at Logitech
9:45am
Jesse Kanner
Senior Tech Lead at The Walt Disney Company
10:15-10:45am
Coffee & Rapid Fire Networking
10:45am
Joe Pine
Author, Co-Founder of Strategic Horizons
11:30am
Benjamin Matthews
Director of UX at LG
12:00pm
Guy Bar-Nahum
Entrepreneur, Ex-Apple, Ex-Samsung
12:30pm-1:15pm
Lunch & Networking
1:15pm-2:30pm
Workshop: Unleash your inner designer. Go through the user-centered design process and create a feasible solution to a real life problem under an hour.
Sampo Jalasto, Head of Design, Idean Rit Mishra, Lead Designer, Idean

Design innovation workshop

Preview

What Happened Last Time

Venue

HYDE Sunset

HYDE Sunset is located in West Hollywood, next to Chateau Marmont
HYDE Sunset Kitchen + Cocktails
8117 Sunset Boulevard
Los Angeles, CA 90046

Organized By

Idean

Idean is a global design agency dedicated to delivering the best possible user experiences. Since 1999, we have helped thousands of clients around the world to maximize the value of their digital solutions.
Learn more about Idean
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